Another end of year list

eBay is the fifth most popular site on the internet. According to Seeking Alpha, eBay's unique visitor numbers are exceeded only by hits on Yahoo, Google, AOL and MSN. eBay is one of only two ecommerce sites in the top ten, way ahead of Amazon at number ten.

Paypal, who were in the top twenty last year, have fallen out, though their site traffic has actually increased.